GWF’s Mission Statement

GWF is about really, really good food. We endeavour to be the most respected food company in the Asia Pacific region, and as an employer of choice, GWF prides itself on its commitment to quality and fostering a sense of family among our employees.

We are a company of strong brands, exciting innovations and a commitment to everyday wellness through advocating life’s simple, wholesome pleasures.

We strive to build on our size and on the unique diversity of our people and business to achieve excellent financial returns and significant growth into the future.

Our mantra is based on PRIDE: Passion, Responsibility, Integrity, Drive and Empathy.

What We Stand For

GWF’s success is based on our commitment to some core principles. These include:

What We Believe In

  • Never compromising on safety. We aim to provide a safe environment for all people connected with our business
  • Fostering a sense of family and tradition for our people
  • Maintaining our closeness to our consumers through ongoing efforts to understand their changing needs and preferences
  • Building strong brands
  • Healthy living and wellness
  • Innovation both in our products and processes
  • Using Our Guiding Lights to lead the organisation on its journey to becoming a great company.

At GWF, we supply many of Australia and New Zealand’s leading brands. Our product range is diverse and includes breads, baked goods, smallgoods, flour, milled products and even animal feed. We also provide research and technology services.

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At GWF, we are passionate and enthusiastic about our people and our business. We seek to ensure every person grows during their time at GWF and is proud to work here.

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Our Guiding Lights are a collective journey for everyone who is a part of GWF. They outline what our business wants to achieve, how we go about achieving this and the values that guide that journey. At GWF, all employees have the opportunity to contribute to this journey and personally make a difference through their actions.

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